Foveo

Food management done right. Waste less, save more.
Austin

About Foveo

We're a food management app that revolutionizes the way you store and track your groceries, ensuring freshness and reducing waste. Upon scanning your grocery receipt, Foveo not only suggests the optimal storage methods for each item but also provides a tailored expiration timeline. As each product nears its expiry date, you'll receive timely updates, empowering you to make informed decisions about your food's safety. And for those times when expiration dates have elapsed, our app guides you through simple yet effective tests to determine if your food is still safe to consume. Join us in our mission to make food management smarter, safer, and more sustainable.

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Problem statement

Have you ever had groceries that you’ve had to throw out? Maybe a squishy tomato, some meat that smells weird, or maybe something that says use within 5 days of opening and you can’t remember when you opened it?

Turns out, it’s practically everyone. Us too. When fridges are stocked to the brim with all sorts of ingredients, be it your own or roommates, it’s hard to keep track of what’s going bad. In fact, the average household wastes 31.9% of the food it acquires. This is about $1,866 worth of food each year for a household, amounting to over $240 billion annually in America alone.

Moreover, when an expiry date is up, that doesn't necessarily mean something has gone bad. Yet, it's estimated that 91% of consumers discard food based on the "sell by" date, mistaking it for a safety indicator. Figuring out if food is safe to eat or how to even store it correctly can be a time-consuming series of google searches nobody wants to bother with. And it's important to mention there are 10 different sources who all say different things. That's just too much work.

Unused and expired groceries are one of the largest contributors to food waste today. In a day and age where inflation is rampant and groceries are expensive as ever, it's crucial that people use the groceries they buy to their full potential, wasting less and saving more.

Traction information

100+ sign-ups for our beta within the first month.
Surveyed over 50 different individuals to narrow in on key desired features.
Created customized database of over 100+ unique food items with their lifespan in the pantry, fridge, and freezer.

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