Buy-it.ai

The AI that makes streaming content shoppable — watch it, want it, buy it.
Austin, San Antonio

About Buy-it.ai

Buy-it.ai turns streaming content into a new retail channel. Our AI identifies products from TV shows, movies, and online videos, then recreates visually-matched scenes that are instantly shoppable.

We don’t interrupt the viewing experience. We extend it, giving consumers a fast way to act on visual inspiration. For retailers, we unlock high-intent traffic. For media companies, we enable new monetization from existing content.

Think buy-it: AI-powered product placement but measurable, scalable, and built for the affiliate and retail media era.

https://youtu.be/yi10v7woqXM

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Problem statement

Consumers constantly see products they love in TV shows, movies, and online videos but there’s no easy way to find or buy them. It’s a broken discovery experience.

At the same time, brands and retailers miss billions in potential revenue because they can’t monetize this viewer intent. Media companies lose out too with no scalable way to turn content into commerce beyond static product placement.

Buy-it.ai solves this by making visual content instantly shoppable turning untapped attention into measurable transactions.
We bridge that gap turning screen time into shopping time. If we capture even 1% of this intent-rich, unmonetized space, it’s a billion-dollar outcome.

Traction information

🚀 Traction Update – 2 Weeks of Growth & Acceleration w/ new MVP
📈 CTR Soars: 7.0% → 13.1%
Click-through rate has nearly doubled in just two weeks, performing 2.5–6× above e-commerce benchmarks. Our content is not just engaging — it’s driving action at scale.

💸 CPC Drops: $0.26 → $0.18
We’ve lowered our cost-per-click by 30%, now operating at up to 15× below typical CAC. Performance remains strong even as spend decreases — a clear sign of increasing marketing efficiency.

🛍️ Product Engagement Accelerates
211 new shop click-throughs in just 13 days
That’s 48% of the prior 55-day total — compressed into less than a quarter of the time
60% of viewers open a product — our funnel is converting at the point of curiosity

⚡ AI Annotation Now Scalable
Annotation time per episode is now consistently under 25 minutes, unlocking the ability to bulk-process content for rapid catalog expansion.

📊 Firebase Confirms Strong Growth
+2,056 first visits in 13 days (vs. 7,770 over the prior 55 days)
Mobile-first audience with 91% traffic from women aged 35–64 — a top converting demo for e-commerce
Returning users, deeper engagement, and strong time-on-site signals

🎯 Funnel Efficiency Rising
Improved targeting means we’re now converting more viewers with the same or lower ad spend — increasing LTV-to-CAC without additional burn.

🏆 Key Milestones & Strategic Validation
$375K convertible loan secured by founder’s real estate — high founder commitment
Capital Factory-backed
Finalist – Geekdom Community Fund
Semi-Finalist – Texas AI Challenge
Pilots in motion with Vibe.co and Universal Ads
Zero IP risk — all product scenes are AI-recreated, not copied

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Funding

Currently raising capital

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