About Buy-it.ai

Buy-it.ai transforms TV, film, and online video into shoppable storefronts.
We help retailers become four times more effective by cutting Customer Acquisition Cost (CAC) twofold and doubling conversion-to-basket rates through AI-powered, performance-based advertising.

Our proprietary multimodal AI identifies and recreates products seen in popular shows and creator videos, linking audiences directly to partner retailers through dynamic, shoppable scenes. Using a hybrid CPV/CPC model, we measure both engagement and qualified clicks directly inside our webapp delivering transparent, data-driven results.

Buy-it.ai partners directly with retailers, brands, and broadcasters to unlock new revenue streams from entertainment content without changing storytelling. Backed by Capital Factory (Austin, TX), our team brings years of media-commerce experience with partners such as Warner Bros. Discovery, Canal+, and RTL Group.

🎬 Turning entertainment into measurable retail growth.

Tagged with

Artificial IntelligenceRetailComputer Vision & Image ProcessingVideo & Streaming

Team

Problem statement

Retailers are losing billions in missed attention.
While global audiences spend hours daily watching TV, streaming, and creator content, those moments remain commercially inactive disconnected from retail. Traditional ads are skipped, CAC keeps rising, and online conversions plateau. Media companies can’t monetize post-production, and retailers can’t measure engagement beyond clicks.
The result: valuable attention wasted, untracked, and unshoppable.

Buy-it.ai bridges this gap turning visual storytelling into measurable, high-intent commerce.

Our proprietary AI identifies and recreates the products seen in TV shows, films, and creator videos then connects them directly to partner retailers through dynamic, shoppable scenes. Using our webapp, partners track CPV (cost per view) and CPC (cost per click) in real time, measuring engagement and qualified traffic with full transparency. For media companies, we unlock new post-production revenue streams; for retailers, we cut CAC and double conversions by transforming attention into actionable intent.

Traction Metrics

Traction information

+ Over 3.5M+ ad impressions, 280K+ clicks, and 130K+ active users from early campaigns demonstrating 8–9 % CTR and ultra-low CAC ($0.024–$0.03).
+ Proven CPV/CPC monetization model — partners can measure engagement and conversions directly within our webapp.
+ Backed by Capital Factory (Austin, TX) with 90+ mentor hours and 1 % allocated equity.
+ Selected for Texas AI Challenge Semi-Finals, Geekdom Community Fund Finalist, and Capital Factory First Look Pitch 2025.
+ Meetings and ongoing partnerships in development with leading retailers and broadcasters across the U.S. and U.K.
+ Built by a seasoned founding team with prior collaborations with Warner Bros. Discovery, Canal+, RTL Group, and Chanel A.

Product video

Product images

Milestones

October 2025

Austin Tech Week Startup Crawl 2025 - Buy-it.ai Booth Launch

Buy-it.ai showcased its AI webapp live during Austin Tech Week’s Startup Crawl at Capital Factory. Our booth attracted hundreds of attendees, including investors, founders, and corporate innovation leaders exploring the future of AI-powered commerce. The activation featured:

A live demo of Buy-it.ai turning TV and film scenes into instantly shoppable storefronts. An interactive iPad loop showcasing top shows and “inspired-by” scenes. Custom GTA-style visuals and brand storyboards highlighting the Buy-it.ai vision. Distribution of branded materials as roll-up banner and Sandlot-themed stress-ball giveaways New partnership leads with Texas-based retailers, marketing agencies, and media executives.

This milestone marked Buy-it.ai’s first large-scale public showcase in Texas, strengthening visibility ahead of Capital Factory’s SXSW and upcoming investor outreach rounds.

September 2025

Proven AI Blog — Next: AI Persona & Shoppable Video

Stage 1 — Achieved (AI Blog as Guide) + AI Automation – agent selects inspirations from new content → generates topic, one-liner, article, excerpt, title. + Affiliate/Retail & Tracking – every post automatically embeds affiliate links and conversion tracking. + Blog as Guide – content works as practical shopping guides (“how-to,” inspiration, trends) tailored for older demographics who prefer article-based discovery. Value Proof – already functions as both an acquisition channel + retailer lead generation tool, while also building SEO and organic visibility.

Stage 2 — Upcoming (AI Persona & Video) + AI Host – Buy-it.ai persona presenting new shows and their products. + Pre-Release Edge – access to products and scenes before premieres through partnerships with producers/broadcasters. + Video as Acquisition – shoppable video reviews designed for younger and mid demographics who consume content on TikTok, YouTube Shorts, and Reels.

Next milestone: extending competence from AI blog (older demo) into AI video (younger/mid demo).

August 2025

Capital Factory Portfolio Company & ‘First Look’

Buy-it.ai was selected as a Capital Factory All-Access portfolio company, joining one of the most influential startup ecosystems in Texas. As part of this milestone, we were invited to present at Capital Factory’s ‘First Look’ event (August 2025), showcasing Buy-it.ai to investors, corporate partners, and mentors across the Austin innovation community.

August 2025

A new webapp implemented

We launched a rebuilt MVP and deployed the new Buy-it.ai webapp, enabling viewers to seamlessly explore shoppable storefronts generated from TV, film, and online video. The new platform establishes the foundation for scalable affiliate integrations, real-time product recognition, and measurable commerce conversion.

July 2025

Texas AI Challenge Semi-Finalist

Buy-it.ai was selected as a Semi-finalist in the Texas AI Challenge, a statewide competition showcasing the most innovative AI-driven startups. This recognition highlights our breakthrough approach to turning streaming and TV content into measurable commerce and validates our potential to scale as a leading AI company in Texas and beyond.

June 2025

Geekdom Community Fund Finalist

Buy-it.ai was chosen as a Finalist in the Geekdom Community Fund, a highly competitive program that invests in early-stage startups shaping the future of technology. This recognition underscores both our traction and our alignment with San Antonio’s growing innovation ecosystem, and it highlights Buy-it.ai as a leading AI company solving real business challenges.