Cartwheel

Cartwheel helps families have more smiles and laughs and less stress, thanks to effective first-aid products made from natural, non-toxic ingredients. Launching this December, our first product, Nit Happens, is an over-the-counter gel clinically proven to be 95.8% effective at eliminating head lice. With an exclusive license to this science-backed formula, we are offering families a highly effective, pesticide-free, naturally-derived solution that outperforms conventional OTC treatments. Our pipeline includes a breakthrough medical device that uses warm CO₂ to kill lice and nits across the entire scalp in minutes—no combing required. This proprietary technology represents a major leap forward in safe, fast, and user-friendly lice treatment.

We are solving the treatment burden on parents and children who have contracted head lice. Decades of over-reliance on OTC pediculicides have created drug-resistant "super lice" that are difficult to treat, often requiring repeat treatments lasting for weeks with messy creams and hours of tedious combing. Parents who are reluctant to expose their children to powerful pesticides do not have many options. The anxiety, stigma, and lost days of work and school is a heavy treatment burden which disproportionately impacts mothers, girls, and minorities.

• Exclusive worldwide license to novel OTC gel formula
• Outside reg opinion: Gel is 510(k) exempt, product code PUN
• Clinical trial showed gel has 95.8% efficacy at killing head lice
• Walgreens 6,000 store launch March 26
• Positive pre-sub meeting with FDA, 11/24 for device
• PCT published, search report agreed all 81 claims were novel and patentable
• Raised $652k to date, including grant from American Academy of Pediatrics
• Lice data in vitro and with working device on mannequin head showing 100% kill rate of lice