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Fennel

Be Invested
Dallas

About Fennel

Fennel will be the first brokerage in history to offer voting policies for retail investors to automate voting, provide deep ESG insights into companies that are customized to users preferences and give access to powerful investing tools typically only held by high-net-worth investors.

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Problem statement

The financial markets are not truly democratized. The system is far removed from retail investors ability to simply purchase asset classes, there is no governance built in. There is a lack of representations at public companies as proxy voting is an extremely convoluted & difficult process, and investors’ voting rights are lost through securities lending. There is a lack of accessibility, as everyday investors have limited access to anything close to the wealth management tools used by high-net-worth investors. Finally there is a lack of transparency in the companies people invest in as well as how their orders are executed. There exist no easy-to-use tools for investors to align their investments with companies who share their vision and values.

Traction information

We have acquired our FINRA approved broker-dealer license in record time to be able to facilitate the purchasing and sale of public equities directly on our platform. We have raised $4 million from notable investors, including a founder of an existing multi-billion dollar fintech application. Have assembled a strong team of industry experts all motivated by the goal.

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