Gemma Robotics

Democratizing the delight of professional beauty at home and on the go.

Confirmed by founder

Dallas, New YorkFounded 2022

Deep TechFashion & BeautyHardwareMarketplace

Capital FactoryAll Access Fund 2024

AboutConfirmed by founder

Gemma Robotics is the airbrush makeup and skincare application robot.

Team

EW

Elizabeth Williams

founder

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ProblemConfirmed by founder

The majority of women do not leave the house without applying makeup, yet many find the process time-consuming, difficult, and frustrating. Despite this, they spend billions each year on products, tools, and tutorials rather than the outcome they actually want: feeling like the best version of themselves when they step out into the world. Professional makeup artists can deliver those outcomes, but they are expensive, labor-intensive, and inaccessible for regular use. As a result, women are left choosing between doing it themselves or saving professional-quality results for special occasions.

Solution

Gemma is building the first luxury beauty platform focused on outcomes. Using proprietary robotics, AI, computer vision, and precision airbrush technology, Gemma delivers professionally applied makeup in minutes. The user simply inserts a pod, chooses the look they want, and Gemma handles the execution through personalized color mixing and precise application. The result is a delightful luxury experience that delivers professional-quality outcomes with greater results than most consumers can achieve on themselves, making confidence accessible wherever women get ready.

Recent press

Gemma Robotics
HAX – Hands-on Venture Capital for Hard Tech
Gemma is an autonomous makeup application robot that helps busy individuals achieve professional makeup looks in minutes.