Brent McKay has been a serial entrepreneur in IoT and AI technology industries for three decades, involved with the digital OOH segment since its inception, and created the first human geolocation intelligence system. He is an active inventor with 20 patents filed covering RF signature analytics, mobile device signal intelligence, OOH digital media ad serving, addressable advertising, OOH demographics analysis, all-in-one display system architectures, plasma and OLED burn-in elimination technologies, interactive large-format product and UI models, and OOH media metrics technologies.